Treatment center social media that runs without you.
Everything below is how we build brand awareness and a real digital footprint, so when someone clicks your ad, gets a referral or hears your name on a call, they find a current, trustworthy brand. Your feed goes live within 10 business days of your kickoff call and completed onboarding form. The clock starts once you've sent your logo, photos and answers. Your part takes about two hours in week one and about 15 minutes a month after that.
Live within 10 business days of kickoff
Before kickoff: check out, sign and welcome
You pick a plan and pay at secure checkout, then e-sign your agreement and Business Associate Agreement on the next screen. Within one business day you get a welcome email with every link you need.
Before kickoff: a 20-minute form and account access
Tell us about your programs, payers, market and voice, and send your logo and photos. Add FirstCall as a partner in Meta Business Suite and as a manager on YouTube and Google Business Profile. You stay the owner and never share a password.
Kickoff: a 15-minute call starts the clock
We confirm your contacts, connect your accounts together, set an auto-reply that sends DMs to your admissions line and 988, and send your first staff video prompts. Your 10 business days start once we've had this call and your completed onboarding form, with your logo, photos and answers.
Business days 1–6: your fact sheet and first video
We build a fact sheet from your website for you to confirm. It's the one thing you sign off on, because every post uses only those facts. Your staff record short answers to our video prompts on a phone, and we turn them into clips.
Business days 7–9: your first week is built and checked
We create the week in your brand, run every check, and schedule it. You get a preview for your information.
By business day 10: you're live
Posts publish every day at the times your audience is most active. We record your starting numbers so every report shows real change.
Every week after that
- Thursday: we build next week from your facts, photos, clips, reviews and last week's results.
- Friday: a trained specialist reviews every post. Sensitive topics, like alumni stories or anything clinical, get a second senior check. Then the week is scheduled.
- Friday afternoon: you get a preview of next week by email. No action needed.
- Every day: posts go live on schedule, and we check each morning that everything went live.
- Monthly: we send six short video prompts for your staff to record on a phone, turn the answers into clips, and send you a one-page monthly report: reach, views, followers, profile visits, website clicks, and what we're doing next.
What stays with your team
- Answering DMs and comments. People writing in may be in crisis and need your trained admissions staff.
- Telling us when a fact changes: new insurance, a new service, a new phone number.
- Collecting releases from anyone who will appear on camera, using our two-minute phone form.
- Uploading new photos when something happens: an event, a new room, a new hire.
We work in writing by email, with an urgent takedown form that pauses everything the moment you submit it.
See what your feed could look like
Tell us about your center and we'll reply within one business day with a free sample week built from your website.